Warping
Average creel tension tells you nothing. The spread between the nearest and furthest package is what ends up as a ridged beam.
— cN
At the beam, after all guides and drag
The nearest position is taken as one guide and no run length, which is the best case rather than a real creel row. Capstan friction is exponential in wrap angle, so removing one guide or easing one wrap does far more for the spread than lowering every package brake.
Creel Tension Build-Up & Front-to-Back Spread Modeler — free, with the formula and a worked example, at Textile School.